The Hard Sell

George Leith Discusses the World of Radio and Direct Sales

Episode Summary

Yesware CEO, Joel Stevenson, talks all things sales with fellow entrepreneurs, CEOs, and sales experts. In this episode of The Hard Sell, guest George Leith, EVP and Managing Partner of Harvard Media, discusses his transition from channel sales to direct sales, what he’s learned along the way, and his current mission for radio.

Episode Notes

You can learn more about Harvard Media at harvardmedia.com.

George Leith: https://www.linkedin.com/in/georgeleith/

Joel Stevenson: https://www.linkedin.com/in/joelstevensongm/

The Hard Sell is brought to you by Yesware.